Netflix, Prime Video, AppleTV+: The Originals Pipeline & Co-Pro Power Moves for 2025

Netflix, Prime Video, AppleTV+: The Originals Pipeline & Co-Pro Power Moves for 2025

Market Strategy & Platform Ecosystems
Vitrina Live Session - Join Our Upcoming Webinar
Webinar Date: 17th-18th July

Netflix, Prime Video, AppleTV+: The Originals Pipeline & Co-Pro Power Moves for 2025

Get insider intel on what’s being greenlit — and where the smart partnerships are happening.

The world’s biggest streamers are making bold Originals and co-production moves for 2025 — and understanding what’s happening behind the scenes has never been more important.
In this exclusive Vitrina session, uncover how Netflix, Prime Video, AppleTV+, MAX are shaping global Originals pipelines and strategic partnerships — and how their commissioning focus impacts production companies, co-pro partners, service vendors, and market strategists worldwide.

What you’ll discover:

This session is powered by Vitrina’s live tracking of global projects, partnerships, and vendor ecosystems across the entertainment supply-chain.

🔍 Want intel like this at your fingertips — every day?

Whether you’re a VFX/post vendor looking for active projects, a producer scouting the right partners, or a streamer tracking content trends and competitors — Vitrina is your essential edge.

We monitor every move in global entertainment:
📌 IP deals, co-productions, distribution activity, M&A
📌 Project-by-project breakdowns with verified collaborators and decision-makers
📌 Real-time data that keeps you ahead of what’s being greenlit, made, and sold

Vitrina is the platform behind the world’s smartest content strategies.
Netflix, Disney+, Warner Bros. Discovery, Globo, Banijay — they all use it. You should too.

👉 [Become a Member ➔]

To know more, schedule a personalized demo here.

Disclaimer: The views, data, and analyses presented are solely those of Vitrina and are intended for informational purposes only. Vitrina is an independent intelligence platform and is not affiliated with, endorsed by, or acting on behalf of any of the companies mentioned. The inclusion of any company or executive name does not constitute an official association, approval, or sponsorship. All information is based on sources believed to be reliable, but no representation or warranty is made as to its accuracy or completeness. This content does not constitute investment, business, or legal advice.

Who is this for

This briefing is built for people who make or fund decisions about how content gets produced — not for general AI curiosity.

Producers & EPs

Looking to cut production costs and timelines without cutting corners on quality or buyer expectations.

Studio & Streamer Execs

Setting internal AI policy and want a clear-eyed view of what’s production-ready versus what’s still risky.

Post & VFX Vendors

Deciding where to invest in AI tooling to stay competitive on turnaround and price.

Your hosts

Two people who talk to studios, streamers, financiers, and vendors every single week.

EXPERT

Atul Phadnis

Founder & CEO, Vitrina A.I.

– A value-chain specialist and host of Vitrina’s LeaderSpeak podcast series, Atul reads and analyzes big-player market moves—across regions, genres, content slates, and partner choices—and deciphers the why, how, and what next – within the business of content.

HOST

Kunal Barai

Strategic Growth & Solutions Leader, Vitrina

– Kunal spends every day speaking with studios, streamers, financiers, and vendors—surfacing real financing, partnership, and growth needs. He brings those live questions to the session to spot trends in real time and map where the industry is heading next.

What people say after they attend

Not marketing copy — this is what regulars tell us.

null

We book a conference room every week to watch Vitrina Private Briefings.

Strategy Executive

Warner Bros. Discovery

null

We book a conference room every week to watch Vitrina Private Briefings.

Senior Executive

WME

null

I have never gone into a Vitrina Private Briefing session and not come out with at least 3 business ideas.

CXO

Globo, Brazil

null

Vitrina sessions give us so much hope. Your focus on telling stories about recent deals is always inspiring.

Independent Producer

null

My team and I like the way Atul and Kunal debate a specific topic or strategy. It's educational and entertaining.

Owner

Production House

Recently Concluded Private Briefings

Missed the live session? Catch up on the report or the full recording.

Upcoming Private Briefings

Reserve your seat before they fill up.

Never Miss A Briefing

Join with a free entry tier and free credits — no credit card required.