About Us

Vitrina AI: The Global Entertainment Supply Chain HQ

Our Mission

At Vitrina AI, we understand that the entertainment landscape has changed dramatically. Content is crossing borders, international co-productions are thriving, and digital communication is the norm. Our mission is to empower industry professionals with a streamlined, efficient, and highly functional platform that cuts through the noise and connects you with the right people and opportunities—no matter where you are in the world.

What We Offer

Vitrina AI takes the best aspects of the traditional business toolkit and integrates them into a cohesive system tailored to today’s needs. Our platform provides:

Global Connectivity: Instant access to over 72,000 verified industry leaders and 130,000 daily updated company profiles, enabling faster and more meaningful partnerships across borders.
Intelligent Insights: Real-time, actionable insights that keep you informed and ahead of industry trends, ensuring you have the most relevant information at your fingertips.
Streamlined Communication: Tools that improve the quality of your interactions, making follow-ups more efficient and connections more meaningful.

Our Vision

We envision a borderless entertainment industry where professionals can connect, collaborate, and succeed on a global scale. Vitrina AI is not just a platform—it’s a catalyst for growth, innovation, and the future of the entertainment business. As the industry continues to evolve, Vitrina AI stands ready to help you navigate the challenges and seize the opportunities that lie ahead.

We Believe

Beliefs drive us forward and give us purpose and direction. The team at Vitrina have strong foundational beliefs to guide us on our journey.

Search & Recommendations

Best practices in search, recommendations and pairing engines applied to the Entertainment supply-chain will simplify the search for crossborder partners.

Crossborder Transactions

Crossborder transactions will increase and become faster when we have a uniform, universal system to track reputation, credentials, demand and supply.

Artificial Intelligence

Artificial Intelligence will dramatically expedite the mapping and pairing of players, their content and services at a global scale.

Content Funding & Acquisitions

Tracking of Global Content Funding & Content Acquisitions is supremely critical. Following the money movement within the value-chain gives powerful trends by markets, genres, languages and major dealmakers.

Our Team & Values

We are a team of media industry experts, technologists, and data scientists all with extensive experience in Entertainment Search & Recommendations solutions. We are led by our Founder-CEO and serial-entrepreneur Atul Phadnis. Our core team at Vitrina have been together through previous successful ventures. As a cohesive group, we embrace the following core values:

Team Vitrina

We think as a team, work as a team and support each other as a team. We take pride in making sure everyone has everything they need to show up as their best selves.

"Gritty, Tenacious Diggers"

One of Vitrina’s advisors used this phrase to describe the team – and we agree! Once we identify a problem to solve or a product to develop, we relentlessly pursue the solution and iterate. “Keep digging – no quitting”.

Customer & Industry Problems

We own our customer’s problems and constantly search for ways to solve them. If there’s anything that keeps us awake at night, it’s an unresolved customer problem.

Decision-Making

Improving decisions at every single desk in the company is second nature to Team Vitrina. A mistake is an opportunity to learn and improve, and we work as a team to analyze, debate in detail and finally improve.

Intellectual Honesty

Our team members are not rigid in their personal views while debating newer projects, products or methods. There is appreciation for contrarian ideas and a code of intellectual honesty to make sure the best ideas win!