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A leading media company in Australia recognized the need to broaden its network of localization vendors to enhance its content’s accessibility and appeal across diverse markets. The company partnered with Vitrina to successfully identify and collaborate with top AI-enabled localization service providers worldwide.
Challenge
The primary challenge faced by the Australian media company was manually sifting through tons of companies offering fancy dubbing and subtitling services in various countries. Every company claims that they are best at what they do so it becomes increasingly impossible to judge their credibility.
The biggest hurdle was sorting through thousands of companies globally to pinpoint 40-50 vendors offering AI-driven localization services that would match the company’s tech needs, project scope, and budget.
Finding the right partners for AI-powered localization can be overwhelming. The media company needed to streamline the process to evaluate potential vendors across various metrics, including technology integration, company size that could handle their projects and budget fit. The key was finding various options and then carefully evaluating each based on their tech, team size, and pricing models.
Solution
Vitrina’s PartnerFinder platform emerged as the solution to these challenges. Vitrina helped the media company cast a wide net, finding a diverse pool of potential partners. This involved conducting in-depth assessments and asking questions to ensure each company could deliver high-quality translations that resonated with the target audiences.
The PartnerFinder platform facilitated a simplified three-step process:
Vitrina’s AI scoured the globe, identifying 50+ dubbing and subtitling companies across 19 countries, all actively leveraging AI. This gave the media company an overview of available options.
Our Experts at the Vendor Helpdesk created a customized Request for Information (RFI) to dive deep and understand each vendor’s unique business model and level of AI integration. This process aims to find the right localization vendors who best align with our company’s specific needs.
Vitrina simplified the process by using a comparison matrix to assess shortlisted vendors to ensure they fit perfectly with the requirements of the media company.
Results
In just two weeks, the Australian media company efficiently evaluated over 40 reputable localization service providers, saving significant time and effort. This curated selection process ensured that the chosen vendors met the company’s rigorous standards for quality and innovation in localization services.
Vitrina’s PartnerFinder platform also provided a platform for localization service providers to showcase their offerings, benefitting from exposure to new business opportunities and gaining visibility among potential customers worldwide.
Some vendors showcased brand-new offerings that had not been discovered, allowing them to build their reputation among a community of leading purchasing organizations and expand their reach into new markets.
The Impact
This collaboration showcases the power of AI-driven sourcing and structured evaluation. Through this ongoing partnership, Vitrina is helping the media company broaden its global reach and ensure its content stays connected with audiences across the globe.
Find the best vendors, fast.
Elevate your global content strategy.
FAQs
Vitrina follows a double opt-in protocol for buyers and sellers to connect on our platform. We do not provide buyers with direct contact information for vendors. Instead, buyers create a Request-For-Information (RFI) document outlining their requirements and reason for contact. Anonymized RFI is then shared with qualifying sellers in the Vitrina network who meet the criteria. Interested sellers can apply for the opportunity, and both parties are introduced to each other with mutual consent. This process ensures a secure and transparent connection between buyers and sellers on Vitrina.
The Vendor Reputation Rating on Vitrina is a comprehensive metric that incorporates various factors critical to buyers’ assessments of vendors, service providers, and suppliers. This rating is used by buyers to evaluate vendors’ qualifications and capabilities in the M&E supply chain.
Vitrina’s Reputation Rating system provides buyers with valuable insights into vendors’ size, parentage, past work, quality of projects/clients, recency, specializations, strengths, and other factors that may affect the vendor’s suitability for the buyer’s project.
Yes, Vitrina can assist you in finding and shortlisting the ideal partners for your project. Our Partner-Finder team is experienced in running vendor recruitment and screening mandates that are specific to your needs. We can help you find the best vendors for your business by identifying niche and specialist companies in new markets.
We stay up-to-date with the latest developments in the M&E supply chain, allowing us to continually identify and qualify the most innovative vendors. Additionally, our extensive network of storefront owners updates their latest projects, capabilities, and certifications on our platform. These sellers are highly engaged and active on our platform, allowing us to connect buyers with vendors who are best suited to meet their requirements.
By working with Vitrina, you can access the latest solutions and expertise in Animation, Localization, VFX, Stages, Virtual Production, and gaming engines. Contact us today to learn more about how Vitrina can help you find the right vendors and partners for your business.
Vitrina is a private and exclusive business network designed for dealmakers in the Media and Entertainment (M&E) industry. Members are carefully screened to ensure they meet the network’s high standards for professionalism and integrity, and the platform is not open to the public or to search engines. This ensures that all information shared is kept confidential and private.
Vitrina takes the privacy and confidentiality of its members very seriously and provides a secure platform for members to share valuable information and insights with a select group of vetted and verified buyers and sellers.
A comprehensive approach is required when evaluating content service partners for your production requirements . Vitrina offers a powerful tool for due diligence, strategic fit assessment, cross-vendor comparisons, and cost-benefit analysis.
The platform’s advanced filters, take into account factors such as company type, specialization, size, deals, location, past projects, awards and accreditations to allow users to assess potential partners’ past performance and success potential for your specific need. Vitrina’s daily updated intelligence provides up-to-date and accurate information about target companies, enabling customers to identify service providers with the right skill set either within their local and regional ecosystems as well as beyond national borders .
