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Rio de Janeiro, Brazil and Los Angeles, USA, July 4, 2024 – Globo, one of the largest media companies in Latin America, has partnered with Vitrina Business Network (VBN), a leading global platform for the entertainment supply chain, to streamline lead generation and enhance strategic partnerships through Vitrina’s advanced API solutions.
Challenge and Solution for Globo
Globo, a key player in the global entertainment industry, sought a more efficient method to improve their lead generation processes and identify opportunities for co-productions, adaptations, formats, and licensing. Vitrina provided a tailored solution that enabled Globo to refine their search and strategically align their projects with suitable partners.
Key Benefits for Globo
- Enhanced Lead Identification: Vitrina’s API solutions deliver Globo’s business snf distribution teams multiple potential leads weekly, from across the world, streamlining the process of selling finished content and expanding their market reach.
- Increased Partnership Opportunities: By identifying potential patterns for co-production, adaptations, formats, and licensing, Globo can now align their projects more strategically with target companies, fostering more successful collaborations.
Integrated Workflows for Seamless Operations
Vitrina’s platform integrates seamlessly into Globo’s existing systems, providing weekly feeds of key signals directly to their dashboard. This data is also synchronized with Globo’s Hubspot system, ensuring a cohesive and efficient workflow for their teams.
Vitrina’s Advanced Tracking Capabilities
Vitrina’s platform tracks film and TV productions and projects worldwide on a daily basis across different content stages, from development to release. This comprehensive tracking enables Vitrina to deliver actionable intel to teams in sales, business development, distribution, and strategic partnerships, enhancing their decision-making and operational efficiency.
A Transformative Partnership
Globo’s collaboration with Vitrina marks a significant step in leveraging cutting-edge technology to optimize lead generation and strategic partnerships. This partnership underscores Globo’s commitment to innovation and excellence in the entertainment industry.
Quotes
“Partnering with Vitrina has transformed our approach to lead generation and strategic partnerships. Their platform’s precision and integration capabilities have significantly enhanced our operational efficiency,” said Globo Executive at Globo.
“We are thrilled to support Globo in their mission to innovate and lead in the entertainment industry. Our solutions are designed to provide actionable insights and streamline processes, and it’s exciting to see these benefits realized for Globo,” said Atul Phadnis, CEO at Vitrina.
About Globo
Globo is a leading media company in Latin America, known for its extensive portfolio of television networks, production studios, and digital platforms. With a commitment to delivering high-quality content across various genres, Globo continues to be at the forefront of the entertainment industry.
About Vitrina Business Network
Vitrina Business Network (VBN) is a global platform connecting over 65,000 leaders, executives, and experts within the entertainment supply chain. Vitrina’s global tracking and coverage of the video industry and related API solutions provide unmatched insights and connectivity across the entire video entertainment landscape.
About Vitrina Business Network
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FAQs
Vitrina follows a double opt-in protocol for buyers and sellers to connect on our platform. We do not provide buyers with direct contact information for vendors. Instead, buyers create a Request-For-Information (RFI) document outlining their requirements and reason for contact. Anonymized RFI is then shared with qualifying sellers in the Vitrina network who meet the criteria. Interested sellers can apply for the opportunity, and both parties are introduced to each other with mutual consent. This process ensures a secure and transparent connection between buyers and sellers on Vitrina.
The Vendor Reputation Rating on Vitrina is a comprehensive metric that incorporates various factors critical to buyers’ assessments of vendors, service providers, and suppliers. This rating is used by buyers to evaluate vendors’ qualifications and capabilities in the M&E supply chain.
Vitrina’s Reputation Rating system provides buyers with valuable insights into vendors’ size, parentage, past work, quality of projects/clients, recency, specializations, strengths, and other factors that may affect the vendor’s suitability for the buyer’s project.
Yes, Vitrina can assist you in finding and shortlisting the ideal partners for your project. Our Partner-Finder team is experienced in running vendor recruitment and screening mandates that are specific to your needs. We can help you find the best vendors for your business by identifying niche and specialist companies in new markets.
We stay up-to-date with the latest developments in the M&E supply chain, allowing us to continually identify and qualify the most innovative vendors. Additionally, our extensive network of storefront owners updates their latest projects, capabilities, and certifications on our platform. These sellers are highly engaged and active on our platform, allowing us to connect buyers with vendors who are best suited to meet their requirements.
By working with Vitrina, you can access the latest solutions and expertise in Animation, Localization, VFX, Stages, Virtual Production, and gaming engines. Contact us today to learn more about how Vitrina can help you find the right vendors and partners for your business.
Vitrina is a private and exclusive business network designed for dealmakers in the Media and Entertainment (M&E) industry. Members are carefully screened to ensure they meet the network’s high standards for professionalism and integrity, and the platform is not open to the public or to search engines. This ensures that all information shared is kept confidential and private.
Vitrina takes the privacy and confidentiality of its members very seriously and provides a secure platform for members to share valuable information and insights with a select group of vetted and verified buyers and sellers.
A comprehensive approach is required when evaluating content service partners for your production requirements . Vitrina offers a powerful tool for due diligence, strategic fit assessment, cross-vendor comparisons, and cost-benefit analysis.
The platform’s advanced filters, take into account factors such as company type, specialization, size, deals, location, past projects, awards and accreditations to allow users to assess potential partners’ past performance and success potential for your specific need. Vitrina’s daily updated intelligence provides up-to-date and accurate information about target companies, enabling customers to identify service providers with the right skill set either within their local and regional ecosystems as well as beyond national borders .
