Transforming Post-Production: Ramy Katrib on AI and Storytelling

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DFT, Digital post-production, Remote collaboration solutions, Virtual production, Global Post-Production

In this conversation, Ramy Katrib, CEO of DigitalFilm Tree, unveils the launch of the Global Post Network (GPN), a significant step forward in uniting post-production companies globally. Katrib discusses GPN’s potential to transform industry collaboration and efficiency. Additionally, he announces DigitalFilm Tree’s planned expansion into new markets—including Australia, Hungary, South Africa, and Southeast Asia—inviting local post-production companies in these regions to explore potential partnerships.

We’re in the era of co-opetition—collaboration between competitors is transforming the industry.

Podcast Chapters

Timestamp Topic
02:01 Digital Film Tree’s Core Services Explained
06:06 How Global Collaboration Powers Post-Production
11:08:00 Introducing the Global Post Network
22:08:00 The Future of Tools and Infrastructure
56:16:00 AI and Legacy Media: Transforming the Past

Our Global Post Network bridges gaps, enabling productions across geographies.

Key Takeaways:

Key Takeaway Case-Specific Example
Global Partnerships Drive Innovation The partnership with Vaudeville Sound in Vancouver enabled synchronized remote audio and video workflows for multiple productions.
Localized Talent Matches Global Needs Through the Global Post Network, DFT supported an indie production in Guadalajara by connecting them with a local editor, aligning creative vision.
Tax Incentives Fuel Infrastructure Solutions In Fiji, DFT leveraged a 40% tax incentive to establish a temporary post-production infrastructure, supporting efficient workflows in under-resourced regions.
AI Revitalizes Legacy Media Using a custom-built 12K scanner and AI tools, DFT has transformed archival footage into 4K HDR content, monetizing untapped media libraries.

The Global Post Network: Connecting Post-Production Worldwide

  • What It Is: A network that unites post-production houses, artists, and vendors globally.
  • Why It Matters: Streamlined workflows, seamless data sharing, and gap-filling collaboration across borders.
  • How to Join: Collaborate with DigitalFilm Tree and expand your global footprint.

Sound Bites:

  • “We’re in the era of co-opetition—collaboration between competitors is transforming the industry.”
  • “Through AI, we can reinvigorate film libraries and bring content back to life.”
  • “Our Global Post Network bridges gaps, enabling productions across geographies.”
  • “AI allows us to reinvigorate massive libraries, turning forgotten content into monetizable assets.”
  • “We’re expanding into vibrant markets like Southeast Asia, Africa, and Australia, fostering collaborations in under-resourced regions.”

Case-Studies:

  • Collaboration with PFX in Prague: Digital Film Tree collaborates with PFX, a visual effects company in Prague, to manage capacity overflow and set up synchronized servers for shared data workflows, enabling seamless collaboration for clients producing in Europe.

 

  • Partnership in Vancouver with Vaudeville: A formalized partnership with Vaudeville Sound in Vancouver and the UK led to shared projects involving remote audio services and infrastructure optimization, enabling DFT to expand its operations into Canada.

 

  • Supporting Ted Lasso with Remote Workflows: When Ted Lasso needed seamless post-production across continents, Digital Film Tree (DFT) delivered with innovative remote workflows.
    • On-Site Systems: Installed secure setups in the UK to process camera data.
    • Real-Time Access: Centralized footage was shared globally within 24 hours.
    • Efficient Collaboration: Editors accessed dailies via platforms like Frame.io.

    DFT’s solutions streamlined workflows, ensuring Ted Lasso maintained its world-class production quality.

About DigitalFilm Tree:

DigitalFilm Tree (DFT) is a pioneering post-production company with over 25 years of experience crafting award-winning shows and indie productions.

As leaders in global collaboration, DFT connects partners across North America, Europe, Africa, Southeast Asia, and beyond through the Global Post Network. Their expertise in AI and legacy media restoration offers cutting-edge solutions to reinvigorate film libraries, ensuring stories endure for generations.

Rooted in documentary filmmaking, DFT approaches each project with a focus on storytelling, leveraging innovative tools like Cinecode, Geodailies, and Geopost.

Why Partner with Digital Film Tree (DFT)?

Access to Cutting-Edge Tools DFT offers advanced tools like Cinecode for secure data management and Geopost for optimized workflows.
Seamless International Collaboration Leverage DFT’s secure, remote workflows to connect global teams and ensure smooth cross-border productions.
AI-Powered Solutions Revitalize legacy media, automate processes, and enhance efficiency with DFT’s innovative AI-powered tools.
Global Post Network Access Connect with top talent, facilities, and partners in over 100 countries through DFT’s pioneering Global Post Network.
Expertise Across All Scales From indie films to major productions like Ted Lasso, DFT offers scalable solutions that meet diverse project needs.
Global Post-Production, DFT

In Conversation With

Ramy Katrib, DFT, Digitalfilm Tree
Ramy Katrib
Founder & CEO

Ramy Katrib is an award-winning filmmaker and the Founder & CEO of DigitalFilm Tree (DFT), a leading post-production and software development company. With over 25 years of experience in media and technology, Ramy has been at the forefront of digital transformation in the entertainment industry, driving innovation and collaboration.

Get in touch with DigitalFilm Tree

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