Paramount+ Launches in Turkey

 

In an exciting partnership with beIN Media Group, Paramount+ is gearing up to debut in Turkey, featuring blockbuster hits like Transformers: Rise of the Beasts and Mission: Impossible – Dead Reckoning, alongside popular series such as The Agency, Elsbeth, and the NCIS franchise, as reported by Deadline.

Strategic Collaboration

 

This agreement between Paramount Global Content Distribution and beIN will see the streaming service seamlessly integrated as a branded destination on beIN’s OTT platforms, TOD and beIN Connect. This collaboration aims to provide Turkish viewers with a rich library of content, including films from Paramount Pictures and Republic Pictures, series from CBS Studios, and acclaimed dramas from Showtime.

Showcasing at London TV Screenings

 

The announcement was made during the London TV Screenings, where Paramount Global is unveiling its latest offerings. This expansion follows the successful launch of a similar Paramount+ destination in the MENA region, also in partnership with beIN last year.

Strengthening Industry Relationships

 

Dan Cohen, Chief Content Licensing Officer at Paramount and President of Republic Pictures, emphasized the value of the ongoing collaboration with beIN, stating that this new deal fortifies the relationship between the studio and the pay-TV operator. Paramount Global is increasingly shifting its international strategy from launching standalone Paramount+ services to collaborating with pay-TV platforms to create branded content hubs within their ecosystems.

Meeting Consumer Demand

 

“Our Paramount+ branded destinations have consistently demonstrated their ability to meet the demand for high-quality entertainment among streaming consumers while attracting new subscribers to the respective platforms, providing users with fresh avenues to access our acclaimed content,” Cohen remarked.

Commitment to Quality Entertainment

 

Esra Özaral Altop, Chief Entertainment Content Officer at beIN Media Group, underscored the significance of this deal, highlighting beIN’s commitment to delivering top-tier films and series across its operational regions. “With exclusive access to Paramount’s exceptional content library, we are enhancing the beIN experience with an unparalleled selection of movies, series, and entertainment,” she stated.