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LONDON—July 9, 2025 — Barco, a provider of laser cinema technology, and Vue, a cinema operator in Europe, the U.K., and Italy, today announced an extensive agreement to deploy HDR by Barco presentation technology across Europe. This collaboration will form the foundation of Vue’s new premium large format experience, ‘EPIC’ by Vue, scheduled to launch later this month.

Partnership Details

The expanded partnership will integrate Barco’s HDR cinema technology into Vue’s ‘EPIC’ screens. The agreement outlines the opening of a minimum of 11 ‘EPIC’ screens in the U.K., Italy, and the Netherlands during 2025. An additional minimum of 50 ‘EPIC’ screens are planned for rollout across Vue’s European portfolio by the end of 2027.

HDR by Barco Technology

HDR by Barco combines Barco’s laser projection systems with its patented ‘Lightsteering’ technology. This combination aims to deliver high-dynamic range (HDR) presentation for cinema, enhancing visual clarity with increased contrast between light and shadow, and revealing intricate details within scenes. The technology is designed to achieve up to six times higher peak luminance compared to standard cinema projection.

Introducing ‘EPIC’ by Vue

The ‘EPIC’ by Vue experience is designed to incorporate the latest advancements in cinematic sight and sound. Each ‘EPIC’ auditorium will feature HDR by Barco laser projection and a fully immersive soundscape. These auditoriums will consistently house the largest screen within their respective cinemas, offering an enhanced viewing experience for various content, including family films, blockbusters, and live performances.

Executive Commentary

Tim Richards CBE, CEO and Founder of Vue, stated, “Following comprehensive research and testing of various premium large format options, we elected to develop EPIC utilizing the most advanced market-leading technology available. The integration of cutting-edge HDR laser projection by Barco will enable us to deliver the latest technological innovations to our largest screens across Europe, providing our customers with a distinct cinematic experience.”

Gerwin Damberg, EVP of Barco Cinema, commented, “We are pleased to extend our partnership with Vue and introduce HDR by Barco to audiences throughout Europe. Both Vue and Barco are dedicated to providing outstanding cinema experiences. Through this collaboration, we are collectively advancing the theatrical landscape with exceptional and innovative movie presentation.”

Previous Collaborations

This agreement builds upon a prior deal announced in March between Vue and Barco, which involves the installation of over 1,000 Barco Series 4 laser projectors and Barco media servers across Vue’s screens by the end of 2029.

 

Launch Information

The first ‘EPIC’ by Vue screen is scheduled to open to the public in late July at Vue’s new location in Nottingham, England.

About Barco

Barco is a global technology company that designs and develops visualization products for a variety of professional markets. Headquartered in Kortrijk, Belgium, Barco focuses on solutions for entertainment, enterprise, and healthcare, with a strong emphasis on digital projection and imaging technology.

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