Is your content strategy out of sync with global licensing trends?

This session delivers a strategic breakdown of the shifting global content marketplace, answering the critical question: who is buying what, and from whom? We will analyze how traditional broadcasters and global streamers are evolving their acquisition strategies in a fiercely competitive landscape.

Master the essential strategies for navigating the international content bazaar, with a clear breakdown of cross-border transaction trends and their impact on library valuation and territorial rights. Gain unparalleled insights into the genres, formats, and languages dominating the market to secure the most in-demand content and identify the powerhouse players to guide your acquisition and distribution strategy.

You should attend if you…

• Acquire or license content for broadcasters, streamers, or platforms.

• Represent distributors or sellers in international markets.

• Track genre, language, and territory trends in cross-border deals.

• Finance, package, or broker library acquisitions.

• Advise or consult on rights, licensing, or distribution strategy.

• Need competitive intel on who’s acquiring what and from where.

• Want early visibility into shifting demand before it reaches the trades.

• How broadcasters in the Americas and Europe are shifting their content acquisition strategies.

• What types of content global streamers are actively acquiring to strengthen libraries.

• The regional trends driving licensing—from powerhouse exporters to top importing markets.

• Which genres, languages, and formats are proving most successful in cross-border deals.

• The most active content buyers and the leading distributors/sellers shaping today’s licensing landscape.

• Early signals of package deals, rights movements, and territory-level opportunities.

This intel is brought to you by Vitrina – the world’s most powerful and fastest intelligence system for the global Film & TV supply chain.

“We rely on Vitrina’s briefings for strategic planning across all our markets.”
— Executive Director, Global Content Strategy, Netflix