MrBeast Dominates Toy Charts with New ‘Lab Swarms’ Figurines Following ‘Beast Games’ Success

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mrbeast lab toys e1740020287409
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MrBeast’s 2025 is off to an exciting start! Following his record-breaking achievement with Amazon Prime Video’s most-watched unscripted series, “Beast Games,” the YouTube sensation is now dominating Amazon’s toy charts with his latest line of MrBeast Lab “Micro Beasts” figurines.

The new Micro Beasts collection is currently a top bestseller on Amazon, with over 1,000 units sold in just the past few weeks. As part of the MrBeast Lab’s “Swarms Series,” this set includes eight one-inch figurines, along with four additional Micro Beasts revealed after shaking the two test tubes. Drawing inspiration from lab experiments—and undoubtedly the creative genius of MrBeast creator Jimmy Donaldson—these test tubes release an orange fizz when water is added.

MrBeast Lab Swarms Series 2, Atomic Series Five-Pack

$8.47

$9.99

15% off

Additionally, you can purchase a two-pack of test tubes separately to unveil two MrBeast-themed Swarms collectibles, along with three other Micro Beasts already on display. This set offers the chance to discover ultra-rare and special-edition Micro Beasts. Walmart also has a version of this pack available.

MrBeast Lab Swarms Series 2, Atomic Series Cash Case Bulk Pack

Amazon is also offering the MrBeast Lab Swarms “cash case,” which includes 16 freestanding Micro Beasts, plus two that can be revealed by shaking the test tube. This product is also a number one new release on Amazon. As part of the Lab Swarms “Atomic Series,” there are a total of 85 unique Micro Beasts figurines to collect.

The MrBeast Lab figurines and collectibles were initially introduced last year by Moose Toys, who collaborated closely with MrBeast to create the concepts and designs. Moose Toys describes the collection as capturing the intensity of the globally recognized MrBeast logo while introducing a “fusion of primal predators.”

Enhancing the collectability of these toys are the “varying ranges of rarity” found throughout the multi-product line, which will also feature limited-edition releases and special collaborations.

Make Your Own MrBeast Creation Station

Earlier this month, the next phase of the MrBeast and Moose Toys partnership was unveiled, featuring a series of animated shorts inspired by the MrBeast Lab toy line. Created in collaboration with Stoopid Buddy Stoodios, these shorts will showcase characters inspired by MrBeast Lab as they battle against the Shroud, a “shadowy sinister force from another dimension.”

The animated shorts will be executive produced by Matthew Senreich, with Sam Levine (director of DC League of Super-Pets) serving as showrunner. The series is anticipated to premiere this fall.

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