Micro-Dramas & Mobile-First Storytelling: Who’s Creating, Who’s Buying?

WHY ATTEND
Who’s creating the next wave of short-form IP, and what formats are breaking through?
If you’re tracking the evolution of mobile-first storytelling, this session delivers the clarity you need.
What You’ll Learn:
📌 The New Global Supply Chain
→ How mobile-first series are funded, created, and monetized differently than traditional TV/film
📌 Global Hotspots & Formats
→ Where is mobile-native content being made—and by whom? What genres and runtimes are gaining traction?
📌 Strategic Intel
→ Is this format part of your global slate planning? Who are the disruptors to watch—ReelShort, Disney, TVING, YouTube?
📌 Creative & Business Implications
→ Why mobile-native content needs different talent, tools, and deal structures
CONFIRMED ATTENDEES FROM THESE COMPANIES

WHO SHOULD ATTEND
You Should Attend If You…
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Develop or acquire IP for mobile or digital-first formats
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Track emerging storytelling trends across short-form and vertical content
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Represent or scout talent pushing the boundaries of new formats
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Work at a studio, network, or platform experimenting with short-form storytelling
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Need a global view on which regions and players are leading in micro-dramas
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Advise on format strategy, content innovation, or platform-specific slates
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Want to stay ahead of the curve as new screen habits reshape content creation
“These sessions help us spot trends and deals before they’re in the trades.”
— VP, Global Production, Netflix
KEY TAKEAWAYS
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Global hotspots: who’s creating mobile-first and vertical-native IP
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Emerging vs. established players shaping the short-form content space
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Popular genres, runtimes, and formats gaining traction on mobile platforms
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Brand-new examples of micro-dramas built for digital-first audiences
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Strategic outlook: is short-form becoming a key format in global slates?
ABOUT THE SPEAKERS

HOST
Kunal Barai
Head of Strategic Growth and Intelligence, Vitrina
– 15+ years in entertainment data, advising major studios & streamers

EXPERT
Atul Phadnis
Founder and CEO @ Vitrina A.I.
– Leading expert in the field of media and metadata as a service and truly understood the points of competitive differentiation for media business today
Vitrina Methodology
This intel is brought to you by Vitrina – the world’s most powerful and fastest intelligence system for the global Film & TV supply chain.
“We rely on Vitrina’s briefings for strategic planning across all our markets.”
— Executive Director, Global Content Strategy, Netflix
Free Spots Are Limited for This Insider Briefing
Recording available to Vitrina Members only.