Featured MEdia
Supply Chains

On August 29, the Day of the Gamer was celebrated in Colombia, marking a significant increase in video game purchases within the e-commerce sector. According to data from Tiendanube, orders in the Gamer category surged by 65% over the past year, solidifying video games as the most purchased products in the first half of 2025.

Tiendanube provided a ranking of the most popular titles among Colombian consumers, which included Call of Duty, Crash Team Racing, EA Sports FC, God of War, and Grand Theft Auto. The average expenditure on gaming items per consumer reached COP$76,087.

The study further indicated that, aside from video games, consumers also invested in accessories such as headphones, mobile device items, and wireless mice, highlighting that the gamer ecosystem encompasses a broader array of technology, design, and lifestyle elements.

Augusto Otero, Latam Expansion Head at Tiendanube, remarked, “In Colombia, the gamer world is writing its best chapter. It is about more than just playing; it involves a complete experience that includes technology, design, and community. E-commerce is enabling this passion to reach unprecedented heights and allowing local entrepreneurs to join the trend.”

Tiendanube emphasized that each gamer purchase not only reflects player enthusiasm but also presents growth opportunities for entrepreneurs who see this market as a space for innovation and community engagement.

Persons: Augusto Otero

Company Names: Tiendanube

Titles:Day of the Gamer

Disclaimer: This article has been auto-generated from a syndicated RSS feed and has not been edited by Vitrina staff. It is provided solely for informational purposes on a non-commercial basis.