How Pre-Buys Are Financing Film and TV Today

This session focuses on how pre-buys are used to finance Film and TV projects today. It explains how these deals are structured, how they differ from pre-sales, and how producers and financiers use them to secure early revenue and reduce risk. You will see where they fit inside a real finance plan, which buyers are active, and what conditions now determine whether a project qualifies.

In this session, you will decode:

• Deal Structure Today: How pre-buy agreements are being written in current Film and TV deals. What buyers expect. What they refuse.

• Pre-Buys vs. Pre-Sales: The real differences in timing, rights, and risk. Why mixing them up weakens finance plans.

• Buyer Behavior: Which broadcasters and platforms are actively committing early. At what stage. And for which types of projects.

• Finance Plan Impact: Where these commitments sit alongside equity, incentives, and debt. How lenders and investors treat them.

• Case Studies:Recent projects where early buyer commitments helped close budgets. And cases where they did not.

This intel is brought to you by Vitrina – the world’s most powerful and fastest intelligence system for the global Film & TV supply chain.

“We rely on Vitrina’s briefings for strategic planning across all our markets.”
— Executive Director, Global Content Strategy, Netflix