AVOD, FAST, and Beyond: How Whip Media is Shaping the Future of Streaming Solutions

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Whip Media Streaming solutions

In this conversation, Carol Hanley, CEO of Whip Media, delves into how the company provides tailored solutions for streaming platforms and FAST channel owners. She explores their focus on streaming analytics, covering royalties, revenue tracking, and audience insights, and how these tools help streamline content performance reporting across FAST, SVoD, TVoD, and AVoD platforms.

Carol highlights the complexities of managing content in a rapidly evolving digital landscape, emphasizing the importance of audience engagement and the integration of AI. A key theme is addressing the challenge of fragmented datasets for audience and revenue, and scattered spreadsheets, replacing them with comprehensive dashboards that inspire actionable insights. The discussion also touches on Carol’s career path, the challenges faced by clients, and Whip Media’s strategic vision as they head toward 2025.

If you’re navigating content management challenges, now is the time to connect with us. We offer solutions like FASTrack for standard needs and Fast Enterprise for complex integrations. Whether your pain points involve content licensing or distribution, we can help.

Podcast Chapters

Timestamp Chapter Title
02:43 Understanding the Competitive Landscape
06:06 The Complexity of Content Management
19:25 Client Pain Points and Solutions
24:12 Cineverse Case Study and Impact
26:11 Global Market Expansion
31:03 Recent Collaborations and Partnerships
33:22 Looking Ahead to 2025

Cineverse, for instance, uses our Fast Enterprise product to manage multiple FAST channels and ad expenditures, handling both incoming revenues and outgoing costs. This tailored solution has saved them $2 million annually, streamlining their operations and optimizing their content business.

Key Takeaways:

    • Whip Media provides software and sentiment data for entertainment companies.
    • The fastest growing area in the industry is AVOD and FAST channels.
    • Data visualization is crucial for making informed business decisions.
    • Content management has become increasingly complex due to global distribution.
    • AI is being integrated into Whip Media’s solutions for better insights.
    • Clients often seek help when facing efficiency and productivity challenges.
    • Cineverse saved $2 million in headcount through Whip Media’s solutions.
    • The company is expanding its reach into global markets like Latin America and Asia.
    • Whip Media is focused on actionable insights and industry benchmarking.
    • Future initiatives will emphasize specific use cases and AI advancements.

Sound Bites:

  • “Data without insights is just data.”
  • “We help manage a very complicated, very messy process.”
  • “The fastest growing area of the industry right now is AVOD and FAST.”

About Whip Media:

Whip Media is reimagining content licensing and distribution to create a smarter, more profitable entertainment ecosystem. The company helps the world’s leading entertainment organizations scale through innovative SaaS software and insights solutions, driving automation, visibility, and intelligence to track content performance globally and connect consumers to content.

Why You Should Connect With Whip Media?

  • Comprehensive Content Management: Whip Media offers a fully integrated solution for managing content across all distribution channels, including FAST, AVOD, SVOD, and TVOD, ensuring seamless tracking of revenue performance and viewership in one place.
  • Automation & Efficiency: Eliminate manual processes with Whip Media’s SaaS platform, which automates partner payments, content reporting, and licensing, enabling faster and more accurate data handling, saving time and resources.
  • Real-Time Consumer Insights: Gain access to a vast community of millions of TV and film enthusiasts, providing valuable real-time feedback to inform licensing, programming, and marketing decisions.
  • Industry Expertise & ROI: Whip Media delivers fast ROI, with proven solutions that streamline complex tasks such as royalty processing and content monetization, saving organizations time, resources, and improving profitability.
  • Scalable Solutions for Growth: Designed for studios, distributors, and streaming platforms, Whip Media’s platform helps organizations scale globally, providing the tools to expand audiences, enhance operations, and maximize content monetization across multiple platforms.

In Conversation With

Whip Media Streaming solutions
Carol Hanley
CEO

Carol Hanley is the CEO of Whip Media, a global leader in the entertainment industry. With extensive experience in digital video platforms, content distribution, and operational leadership, Carol excels in scaling businesses and driving growth.

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