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Rolla’s collaboration with iconic ’90s supermodel Helena Christensen is a natural fit.

As a member of ‘The Magnificent Seven’ alongside Naomi Campbell, Linda Evangelista, Elle Macpherson, Christy Turlington, Cindy Crawford, and Claudia Schiffer, Christensen stands as an original muse for Rolla’s. She infuses her passion for denim and photography into the brand’s latest collection: Helena Christensen x Rolla’s, which is now available for online shopping.

This new collection also showcases the model’s creative collaboration with her close friend and stylist, Camilla Stærk. In the campaign visuals, the duo has crafted looks that reflect Christensen’s effortlessly cool and bold personal style, while also featuring pieces from their own brand, Stærk & Christensen.

On her denim journey, Christensen shares, “I spent my teen years and twenties wearing long vintage dresses, ball gowns, and everything secondhand. But then, I discovered denim, and it was like a whole new world opened up. Denim is such an amazing fabric — it’s durable, versatile, and you can style it in so many ways.”

The collection from Christensen blends fresh styles and washes, including the Gigi Barrel in Helena Rinse Blue (the model’s most sought-after silhouette from the shoot), along with a selection of her favorite staples from Rolla’s. The capsule features barrel, baggy, and flare jeans, as well as tees, tanks, button-up shirts, and a lace top.

Related: Ariana Grande and Swarovski Co-Design Jewelry Capsule Inspired by Old Hollywood

Rolla’s Jeans x Helena Christensen is set to launch globally, both online and in-store, starting February 13. Explore some standout pieces below, and check out the full product drop and accompanying campaign at rollasjeans.com. Prices range from $59 to $159.

Rolla’s Tomboy Cotton Tee

Rolla’s One Shirt (Unisex)

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Persons

Helena Christensen, Naomi Campbell, Linda Evangelista, Elle Macpherson, Christy Turlington, Cindy Crawford, Claudia Schiffer, Camilla Stærk, Ariana Grande

Company Names

Rolla’s, Stærk&Christensen, The Hollywood Reporter

Titles

The Magnificent Seven

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