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Vme is planning significant developments for 2026, with a focus on expanding their educational animation offerings for Vme Kids. Doris Vogelmann, VP of Programming and Operations at V-Me Media, shared that they are acquiring new international content to promote curiosity, creativity, and environmental awareness.

For Primo, Vme is preparing to launch nearly 500 hours of new programming throughout 2026, aiming to introduce a variety of new series for their children’s and youth audience. The company is also upgrading its technological infrastructure to enhance signal quality and explore innovative distribution methods.

Vogelmann highlighted the integration of artificial intelligence tools into their processes to improve efficiency and strategy. The overarching goal is to maintain their reputation for positive, educational, and culturally rich Spanish-language content, catering to Hispanic families with impactful offerings.

In 2025, Vme experienced a successful year, solidifying its position in the Hispanic market by offering diverse content aligned with their mission of education, inspiration, and entertainment. Each channel—Vme, Vme Kids, and Primo—has strengthened its unique identity, focusing on cultural and documentary content, educational animated series, and dynamic options for children and youth.

Looking ahead to 2026, Vogelmann anticipates challenges related to personalized content distribution and the use of artificial intelligence for promotion. The focus will shift towards providing relevant, authentic, and relatable experiences to cater to the diverse and demanding Hispanic audience.

Vme’s strategy to remain relevant revolves around careful content curation, technological adaptation for multi-platform availability, and fostering strong partnerships with global producers and distributors who align with their vision of storytelling that resonates with the Hispanic community.

The Hispanic Television Summit holds significance for Vme, serving as a vital platform for industry players to collaborate, explore partnerships, and understand market trends. It underscores the value of Spanish-language content and the influence of the Hispanic audience in the U.S. media landscape.

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