New Partnership Between Television Academy and NATAS

A revolutionary collaboration has been established between the Television Academy in Los Angeles and the National Academy of Television Arts & Sciences (NATAS) in New York. This partnership will standardize membership qualifications for their shared peer groups, which include Children’s Animation, Children’s Live Action, Daytime, and Documentary. As reported by Variety, this change will facilitate automatic enrollment for both new and existing members across both organizations.

Strategic Initiative for National Membership

This initiative is part of NATAS’ strategy to attract national members for the first time, following the appointment of a new board of directors this year. The newly formed “peer groups” are designed to align with the Emmy categories of Children’s Animation, Children’s Live Action, Daytime, and Documentary.

Commitment to Industry Standards

“We share a common goal of ensuring that the Emmy remains our industry’s ‘gold standard’,” stated NATAS executive committee chairperson Terry O’Reilly. “While our academies recognize different genres, we believe that unifying our memberships will enhance our ability to acknowledge the diverse range of television professionals today and provide opportunities for emerging artists to engage in the art of storytelling.”

Enhancing Membership Experience

TV Academy chair Cris Abrego remarked, “The Television Academy’s Board of Governors wholeheartedly supports the establishment of dual/national membership. This transition improves the membership experience for Television Academy members whose work is honored in the NATAS-administered Daytime Emmys and Children’s and Family Emmys, while also uniting members dedicated to advancing excellence in documentary programming and fostering the technical and scientific growth of our industry.”

Healing Historical Rivalries

Despite a longstanding rivalry over award jurisdiction that has lasted nearly 50 years, both academies are beginning to mend their differences as they realign the Emmy ceremony award categories.

Upcoming Developments

Pre-registration for the newly established peer groups will commence this month, with NATAS’ national membership set to officially launch in 2025.

Diverse Perspectives in Animation

Journalist, antique shop owner, and aspiring gemologist—L’Wren brings a unique viewpoint to the animation industry, where each frame embodies her diverse passions.

Person

Terry O’Reilly, Cris Abrego, L’Wren

Company Names

Television Academy, National Academy of Television Arts & Sciences, NATAS, Variety

Titles

Emmy, Daytime Emmys, Children’s and Family Emmys

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