Featured MEdia
Supply Chains

In just five short months, The Price Is Right Nigeria has captured the hearts of millions across the country, becoming one of the most popular television shows in Nigeria. Licensed by Fremantle, produced by Genesis Studios, and proudly sponsored by Smartcash by Airtel, this Nigerian adaptation of the internationally acclaimed game show has brought excitement, entertainment, and life-changing opportunities to homes nationwide.

With a format that blends thrilling games, audience interaction, and incredible prizes, The Price Is Right Nigeria has enriched countless lives, offering prizes ranging from cash and home appliances to luxury items. The show has struck a chord with Nigerians of all ages, making it a must-watch on eight premium TV stations. Its blend of excitement, accessibility, and relatability has made it a household favourite in record time.

The success of The Price Is Right Nigeria is a testament to the vision and excellence of Genesis Studios, one of Nigeria’s most celebrated production companies. With an impressive legacy of over 18 years, Genesis Studios has earned a reputation for producing award-winning television content that resonates deeply with audiences. Their ability to localize an international format while maintaining global standards has set a new benchmark for entertainment in Nigeria.

As The Price Is Right Nigeria continues to grow in popularity, it underscores the potential of world-class production in showcasing the best of Nigerian talent and ingenuity. With each episode, the show not only delivers entertainment but also inspires dreams and transforms lives, solidifying its place as one of the most impactful programs on Nigerian television today.

For Genesis Studios, this success is another feather in the cap of their storied history, and for The Price Is Right Nigeria, the journey is just beginning. With its growing fanbase, impactful prizes, and captivating content, this game show is set to remain a favourite for years to come.