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When two iconic brands join forces, the outcome is bound to create a buzz — and right now, no two brands are more in demand than Loewe and On.

Following the success of On’s cinematic Zone Dreamers campaign featuring brand ambassador Zendaya, alongside Loewe’s annual Paula’s Ibiza campaign led by Aespa’s Giselle and actor Jamie Dornan, the collaboration between the Swiss footwear innovator and the Spanish luxury fashion house is set to heat up again with a limited-edition capsule for summer 2025.

Launching online on Wednesday, May 14, and in select stores on Thursday, May 15, the Loewe x On Capsule Collection will unveil the Cloudventure 2.0 shoe, available in a stunning array of seven neutral and vibrant colorways: sand, eggshell, gunmetal, grass green, yellow, pale pink, and blue with red accents.

Loewe × On Cloudventure 2

This summer drop also introduces fresh colors for the Cloudtilt sneaker: electric blue and pale pink. Both styles are available in men’s and women’s sizes, retailing for $550.

Loewe × On Cloudtilt

Loewe × On Cloudtilt

Beyond the sneakers, the Loewe x On collection also showcases a range of ready-to-wear and accessory items, featuring engineered technical garments and standout outerwear. The lineup includes a unisex jacket, shorts for both men and women, leggings, a sports bra, unisex tees, baseball caps, and socks.

Explore the complete collection while supplies last at both on.com and loewe.com. Prices range from $70 to $950.

Additionally, don’t miss out on what remains from the fall 2024 Loewe x On release available here.

Related: On Shoes Are Up to 50% Off: Discover the Brand’s Top Sneakers for Running, Walking, and Hitting the Gym.

Persons

Zendaya, Giselle, Jamie Dornan

Company Names

On, Loewe

Titles

Zone Dreamers, Paula’s Ibiza

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