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The company has not disclosed any financial details or terms of the offer. French market research firm Ipsos has confirmed that it is in discussions with Kantar Media regarding a potential acquisition. There is no guarantee that an offer will be made or the terms of any potential offer. Kantar Media, a division of the Kantar Group, specializes in media research and audience measurement services across various platforms. Its sale could be valued at over €1bn, with its major shareholders being Bain Capital and WPP.

Person:
– Ipsos
– Kantar Media
– Bain Capital
– WPP

Company Names:
– French market research firm Ipsos
– Kantar Media
– Bain Capital
– WPP

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