Grass Valley at FOMEX 2025

 

We are excited to announce our participation in FOMEX 2025, the Future of Media Exhibition, happening at The Arena Riyadh from February 19 to February 21, 2025. This event will be a fantastic opportunity for media professionals and industry leaders to discover Grass Valley’s latest innovations in broadcast and media production, further solidifying our influence in the Middle East.

Showcasing Advanced Solutions

 

At the exhibition, we will present our cutting-edge solutions aimed at enhancing flexibility, efficiency, and scalability for broadcasters and media organizations. Our technology facilitates seamless live production, integrated workflow management, and agile broadcast transmission—key components for achieving operational excellence and elevating storytelling in today’s evolving media landscape.

Strengthening Regional Presence

 

Our presence in the region is further bolstered by strategic partnerships with Saudi Broadcasting Technology and Arabsat.

Modernizing Studio A for Saudi One

 

Grass Valley has been instrumental in modernizing Studio A for Saudi One, the flagship channel of the Saudi Broadcasting Authority. This transformation aligns with Saudi Arabia’s Vision 2030 initiative, establishing a new benchmark for high-quality media production.

Innovative Solutions for Arabsat

 

Arabsat, a leading global satellite operator serving over 80 countries with more than 700 TV and radio channels, has chosen Grass Valley’s AMPP SaaS platform to power a new three-tiered broadcast transmission service. With the Playout X solution, Arabsat can now provide customers with a more flexible and efficient way to broadcast high-quality signals, ensuring rapid deployment and enhanced operational agility.

Commitment to Innovation

 

Hany Bartella, VP of Sales for the Middle East, stated: “The Middle East is a vibrant region experiencing significant changes in media production. Our collaborations with industry leaders like the Saudi Broadcasting Authority and Arabsat highlight our dedication to delivering market-driven solutions that not only tackle current challenges but also set the stage for future growth and innovation.”

Visit us at Stand SP13!