Globo Brazil’s International Co-production & Distribution Success

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Globo Brazil’s International Co-production & Distribution Success

 Introduction

Did you know that Globo, Brazil’s largest media group, has transformed its international co-production and content distribution game dramatically over the past few years?

If you’re in the entertainment industry—especially in production, distribution, or broadcasting—you’ll want to steal a page from Globo’s playbook. Their winning formula blends global partnerships, smart vendor discovery, and targeted outreach—and thanks to Vitrina, they’re doing it faster, better, and more efficiently than ever.

In this blog, I’ll walk you through how Globo’s international success is no accident—and how you can apply the same strategies in your own business.

Focus keyword: Globo Brazil’s International Co-production & Distribution Success

Excited? Let’s jump right in!

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Key Takeaways

Insight What You’ll Learn
Vendor Discovery How Globo found co-producers across 3 continents
Global Outreach Why targeted outreach makes or breaks global deals
Vitrina Advantage How Vitrina’s tools helped streamline partnerships

1. Identify Your Global Co-Production Goals

Start with clarity. Globo focused on genres that had international appeal, including drama-series and documentaries with local authenticity and universal relevance.

  • Know which genres you want to co-produce
  • Identify key regions you want to break into
  • Set clear co-pro and licensing objectives

Ready to apply this tip today? Go for it!

2. Discover the Right International Partners

Finding the perfect partner is like casting the lead role—it must be a perfect fit. Globo used Vitrina to discover companies in over 100 countries, especially niche, hard-to-find players in LATAM, MENA, and Europe.

  • Search by services, reputation, deals, and geography
  • Identify companies with past co-production success

Feeling confident to get started? Let’s dive deeper!

3. Vet & Qualify Partners Deeply

Globo didn’t just find names—they qualified partners on deep metrics like infrastructure, team, financial strength, and more using Vitrina’s comprehensive profiles.

  • Review office presence, past partners, and leadership
  • Evaluate their co-pro track record and reliability

Want Global Distribution Success?

Join Globo, SBS, Netflix and more using Vitrina.
Production

4. Target Outreach to Decision-Makers

Vitrina gave Globo access to real, verified decision-makers—not just generic contact forms.

  • Reach out to execs mapped by department & expertise
  • Get direct contact details—no gatekeepers!

Start connecting with real deal-makers now.

5. Monitor Market & Project Intelligence

Globo tracks real-time project developments using Vitrina’s Market Briefings and daily intel updates—keeping them a step ahead of the competition.

  • Know what’s being developed and where
  • Understand what your competitors are producing

6. Customize Distribution for Each Market

Beyond co-production, Globo leverages tailored licensing strategies for global markets. Localization, regional formats, and pre-buys are all part of their playbook.

  • Use regional distribution intelligence
  • Match content to platform-specific needs

7. Use Vitrina to Replicate Globo’s Success

Let’s not sugarcoat it—Vitrina played a game-changing role. From discovery to decision-maker access, market intelligence to outreach—everything happened faster and smarter.

  • Over 100,000 companies profiled globally
  • 3M+ people across the supply chain mapped
  • Film + TV projects tracked daily

Want Globo-level success? Start with Vitrina.

About Vitrina

Vitrina is the world’s smartest business network for the entertainment supply-chain. From vendor discovery to project tracking and decision-maker access, we help companies like Globo, Netflix, SBS, and WME unlock global co-production, financing, and distribution success.

Check exactly how we help right here.

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Conclusion

Globo’s international co-production and distribution success isn’t just luck—it’s strategy, systems, and smart use of platforms like Vitrina. From finding the right partners to closing deals globally, their approach is a masterclass in modern media strategy.

Which step will you try first? Comment below!

Ready to get started today? Sign up at Vitrina.ai!

Frequently Asked Questions

By using Vitrina to search, qualify, and connect with producers and financiers worldwide.

LATAM, MENA, and Europe—targeting culturally strong yet globally marketable content.

Absolutely. Vitrina makes global discovery and outreach accessible to any size team.

Yes! Vitrina helps identify international distributors by language, genre, and market.

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Vitrina tracks global Film & TV projects, partners, and deals—used to find vendors, financiers, commissioners, licensors, and licensees

Real-Time Intelligence for the Global Film & TV Ecosystem

Vitrina helps studios, streamers, vendors, and financiers track projects, deals, people, and partners—worldwide.

  • Spot in-development and in-production projects early
  • Assess companies with verified profiles and past work
  • Track trends in content, co-pros, and licensing
  • Find key execs, dealmakers, and decision-makers

Who’s Using Vitrina — and How

From studios and streamers to distributors and vendors, see how the industry’s smartest teams use Vitrina to stay ahead.

Find Projects. Secure Partners. Pitch Smart.

  • Track early-stage film & TV projects globally
  • Identify co-producers, financiers, and distributors
  • Use People Intel to outreach decision-makers

Target the Right Projects—Before the Market Does!

  • Spot pre- and post-stage productions across 100+ countries
  • Filter by genre and territory to find relevant leads
  • Outreach to producers, post heads, and studio teams

Uncover Earliest Slate Intel for Competition.

  • Monitor competitor slates, deals, and alliances in real time
  • Track who’s developing what, where, and with whom
  • Receive monthly briefings on trends and strategic shifts