Introduction

In the world of Film & TV, “commissioned content” plays a crucial role in shaping what audiences see on screen. But what does commissioned actually mean in this context? Whether you’re a producer, content creator, or industry professional, understanding how commissioned projects work can give you a competitive edge.

In this guide, we’ll break down everything you need to know about commissioned content, from how it works to who is involved and why it’s a key part of the entertainment industry. By the end, you’ll have a clear grasp of:

✅ What “commissioned content” means in Film & TV
✅ The different types of commissioning models used by broadcasters and streamers
✅ How production companies and creators secure commissioning deals
✅ The key players involved and their roles
✅ Challenges in securing a commission
✅ How Vitrina helps production companies, distributors, and vendors navigate the commissioning landscape