On November 18, Amagi Media Labs received approval from the Securities and Exchange Board of India (SEBI) to proceed with its planned initial public offering (IPO) on the Indian stock market. The company, which filed its IPO documents in July 2025, specializes in cloud-based infrastructure that helps media companies manage and distribute video content over the internet.

Since its founding, Amagi has become a leader in the FAST (Free Ad-supported Streaming TV) market, with a strong presence in the United States and internationally across regions such as Europe, Asia-Pacific, and Australia-New Zealand. In the U.S., the company supports most of the top 15 platforms offering FAST channels.

Amagi plans to raise approximately Rs 1,020 crore through the issuance of new shares, while existing shareholders will sell 3.41 crore shares. The company was established in 2008 by Baskar Subramanian (Managing Director and CEO), Srividhya Srinivasan (Chief Technology Officer), and Arunachalam Srinivasan Karapattu (President, Global Business).

Backed by venture capital firms including Accel, Avataar Ventures, Norwest Venture Partners, and Premji Invest, Amagi continues to expand its influence in the media technology sector.

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