MIP London has announced that more than 250 buyers are confirmed to attend its second edition, which will take place at the IET London and Savoy Hotel from February 22-24, 2026.

According to Lucy Smith, director of MIP London and MIPCOM Cannes, the event’s first edition attracted a wide range of international buyers, distributors, and producers, making it a significant week for the global content industry in London. For its upcoming edition, MIP London plans to expand its focus beyond traditional television, highlighting areas such as digital content, creators, brands, microdramas, podcasting, and artificial intelligence (AI).

The list of confirmed buyers includes key executives from major companies such as:

• Amazon Studios
• Netflix
• Warner Bros. Discovery
• Paramount
• National Geographic
• Nickelodeon International
• MUBI
• Sky
• ZDF
• RTL
• RTE
• Nine Entertainment
• Red Bull Media House
• Al Jazeera International
• TV 2 Norway
• TV Nova
• Reshet
• Britbox International
• Kidstream
• Bellmedia
• Viasat
• ITV
• BBC
• AMC Networks
• Globo
• PBS
• The Walt Disney Company
• Samsung

The 2026 event will feature several updates, including a new three-day schedule running from 8:30 a.m. to 7 p.m. each day. A new buyers-focused Sunday will open the market, and there will be an increased emphasis on matchmaking opportunities throughout the event.

As in the previous year, MIP London will remain free for all qualified buyers. The enhanced Hosted Buyer Program will continue, offering curated, pre-scheduled meetings to connect buyers and delegates. The inaugural 2025 edition welcomed over 2,800 delegates from 47 countries.

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